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      <image:caption>DAVID LOPEZ ROTZETTER Founder/CEO With over 20 years of content experience, David’s unique storytelling and creative approach has given him the opportunity to take on noteworthy strategic leadership roles and critical business challenges throughout his career.</image:caption>
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      <image:caption>Oscar de la Renta: Amazon Luxury Store</image:caption>
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      <image:caption>KRISTIN-MARIE PERICANO COO/ ATG Ventures Partner Kristin brings over two decades of operational experience to Goodnews Creative. As a key member of our senior leadership team, KM will oversee our operational strategy, growth and success.</image:caption>
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      <image:caption>La Perla</image:caption>
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      <image:caption>MELINA MANASSE Chief Talent Officer As part of the Goodnews senior executive leadership, Melina Manasse will provide talent solutions and strategy to our client partners and as well as Goodnews internal team, she is a key pillar of Goodnews Creative “Flex Impact” philosophy, putting the client‘s specific needs and objective at the core of its team structure instead of imposing the more traditional rigid creative agency approach.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/1698286635211-3U7LJFB2ILHLIM6CF3E7/COURTNEY%2BVERDIER%2B-%2BHead%2BOf%2BStrategic%2BServices%2B%2B.jpg</image:loc>
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      <image:caption>COURTNEY VERDIER Head Of Strategic Services Former key member of Condé Nast senior global leadership team, responsible for the strategic business and creative mapping of its commercial and go-to-market plan, and industry thought leadership, research and global intelligence reports.</image:caption>
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      <image:caption>CZARINA HASBANI Head of Account Services Czarina brings 12+ years of experience working at top tier creative agencies 72andSunny and Mother, where she oversaw strategic and award winning brands such as Target, Facebook, 76ers, Cheerios, Carl's Jr/Hardee's and 23andMe, managing complex and challenging creative executions and, most importantly, developing long-lasting relationships and a spotless reputation in her field.</image:caption>
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      <image:caption>TAYLOR MICHELLE GERARD Head of Creative Strategy NYC-born and bred, results-driven creative content marketer. More about me? I design stickers for fun, my Animal Crossing island took me 100 hours to perfect, I’m passionate about obscurities of the mind and subcultural phenomena, and I’m cringing through writing about myself at this very moment.</image:caption>
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      <image:caption>Roland Mouret: The 'No Show' Coat</image:caption>
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      <image:caption>SIMON SANKARAYYA Executive Creative Director Simon brings over 3 decades of experience in the creative field, with an holistic understanding of the creative process and omnichannel execution. As an experienced Executive and Creative Director, with a demonstrated history of working in the entertainment industry.</image:caption>
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      <image:caption>REGGIE VAN NURDEN Executive Creative Director Reginald is a NYC based Creative Director specializing in 360 campaigns across fashion, luxury and lifestyle brands.</image:caption>
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      <image:caption>JORDAN REIN Art Director &amp; Head Of Design Jordan Rein is a Creative/Design Director with nearly 20 years of experience working both agency-side and client-side with some of the best to ever do it.</image:caption>
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      <image:caption>BRUNO TORÉ Production Services Lead A passionate cinephile, and a versatile filmmaker with over 20 years of industry craft experience, directing, producing, and editorial. Bruno's passion for storytelling lead him to become one of the best post production experts, honing the power of the editorial composition and process.</image:caption>
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      <image:caption>COLLEEN COUGHLIN Creative Operations Lead With over 15 years of operational experience in building high-performing systems and driving operational excellence, Colleen brings her ability to streamline processes, optimize workflows, and implement strategic solutions to the Goodnews Creative team. </image:caption>
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      <image:title>Home</image:title>
      <image:caption>&lt;style="font-size: 1vw"&gt;IN MEMORIAM MATT SCHOEN Chief Design Officer Emeritus Matt created Goodnews VOICE and PERSONALITY in more than one way. For that reason, To Honor him and his world view, GOODNEWS will dedicate part of it profits fueling investments in Cancer Research + Patient Support, New Orleans Center For Creative Arts Foundation and Laguna Gloria Memorial Bench.</image:caption>
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      <image:title>Our People - DAVID LOPEZ ROTZETTER Founder</image:title>
      <image:caption>David’s Brand content marketing, digital publishing, and broadcasting first hand experience working with brand partners’s unique needs and challenges, is at the core of GoodNews Creative proposition and adaptive operational structure. In his previous mandate, at RECKITT, A Top 500 Global CPG Company, serving as Global Head of Content &amp; Publishing, using his vast experience in the digital publishing industry, David led the category’s digital content transformation agenda, including its omnichannel strategy and implementation. At Condé Nast, as Global Head of Branded Entertainment, David built and led the Brand Entertainment Division. Previously, at Vice Media’s Global Brand Studio, he built a successful career in content production and operations, culminating as Head of Content Solutions &amp; Partnerships. Forward-thinking, well-connected, and respected within the media and entertainment industries, David’s combination of business acumen, creative strategic and operational instinct has allowed him to build innovative solutions for brands like Amazon, AMC (Mad Men, Breaking Bad, The Walking Dead), Absolut, AB InBev, La Perla, Roland Mouret, Prada, Puma, Durex, The Olympic Channel, and Tomorrowland to name a few…</image:caption>
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      <image:title>Our People - KRISTIN-MARIE PERICANO COO/ ATG Ventures Partner</image:title>
      <image:caption>Kristin brings over two decades of operational experience to Goodnews Creative. As a key member of our senior leadership team, KM will oversee our operational strategy, growth and success. Prior to joining the Goodnews Team, KM was a Vice President of Operations and Compliance, proprietary trading and equities sales and trading for top financial institutions such as Citi and Merrill Lynch. Kristin Mary started her career as a compliance officer at Goldman Sachs and currently splits her time between her work and adjunct professorship at New York University, Integrated Marketing Masters program, teaching Competitive Strategy and Finance for Marketing Decisions.</image:caption>
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      <image:title>Our People - MELINA MANASSE Chief Talent Officer</image:title>
      <image:caption>As part of the Goodnews senior executive leadership, Melina Manasse provides talent solutions and strategy to our client partners, as well as the Goodnews internal team; she is a crucial contributor to Goodnews Creative “Flex Impact” approach, putting the client‘s specific needs and objective at the core of its bespoke talent team structure. Before joining the team, Melina founded  MKubed, a specialized talent solutions firm, after nearly half a decade on the client side as the Chief Talent Officer for MacAndrews &amp; Forbes, Ronald O. Perelman's global, diversified investment and holding company in New York City where She built their in-house recruiting function from the ground up, focusing on strategic executive recruiting. Melina previously ran the NY division of Talenthouse.com, an international online engagement marketing platform for artists and brands. She recruited thousands of artists globally to join the platform across film, photography, design, music, and fashion. Melina also worked for William Morris Endeavor, managing various accounts for high-profile clients, including Revlon, American Express, and Project (RED). She was responsible for talent strategy, curation, new business, and the activation of celebrity brand partnerships. Melina began her professional career in the hospitality sector, spending six years with the Soho House Group, where she co-led the construction, development, design, staffing, and opening of their flagship New York City property in the Meatpacking District. She also led sponsorship and development efforts for Soho House’s marquee events at the time, the Oscar House in Los Angeles and the Cannes Film Festival Villa in France.</image:caption>
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      <image:title>Our People - COURTNEY VERDIER Head Of Strategic Services</image:title>
      <image:caption>Former key member of Condé Nast senior global leadership team, responsible for the strategic business and creative mapping of its commercial and go-to-market plan, and industry thought leadership, research and global intelligence reports. Courtney is single handedly responsible for the relaunch of Bon Appétit &amp; Epicurious, and redefined the Condé Nast brand 360 degree, full funnel, marketing strategies, elevating awareness, consideration and consumer engagement. Courtney started her career at VOGUE, where she grew the research service business by 220% for brand partners such as Estee Lauder, LVMH, and Cartier. Courtney is a key member of the Goodnews team, supporting our client partners’ strategic needs.</image:caption>
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      <image:title>Our People - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/2fd76404-704b-424f-ba48-a328bc51abe9/Jordan+Rein+-+Art+Director+%26+Head+Of+Design.jpg</image:loc>
      <image:title>Our People - Jordan Rein Art Director &amp; Head Of Design</image:title>
      <image:caption>Jordan Rein is a Creative/Design Director with nearly 20 years of experience working both agency-side and client-side with some of the best to ever do it. He's worked with world-class ad agencies, media companies, and tech brands like TBWA\Chiat\Day, Vice Media, Condé Nast, Peloton, Amazon, and others. Goodnews is thrilled to have Jordan join its creative leadership team and looking forward to bringing his unique perspective to complex visual and creative problems as the company takes on this exciting shared journey. When he's not creating culture he spends his time gardening and fly fishing at his home in the Catskills.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/e51e8f03-1065-4c5d-9345-a0f459d1ab99/BRUNO+TORRE-+PRODUCTION+SERVICES+LEAD.jpg</image:loc>
      <image:title>Our People - BRUNO TORé Production Services Lead</image:title>
      <image:caption>Bruno Toré, a passionate cinephile, and a versatile filmmaker with over 20 years of industry craft experience, directing, producing, and editorial. Bruno's passion for storytelling led him to become one of the best post production experts, honing the power of the editorial composition and process. Prior to joining the Goodnews Team, Bruno worked for major publishers such as Showtime(“The Chi”), HBO, Vice Media, Pulse Films, Condé Nast(VOGUE, BON APP, VANITY FAIR), and MTV as well as top tier brands (Nike, Adidas, Calvin Klein, SMIRNOFF, Absolut, Google, Samsung etc..). A member of the Motion Pictures Editors Guild, Bruno Toré remains committed to delivering exceptional work and contributing his expertise to the ever-evolving world of film and television.   When not immersed in the editing room, Bruno can be found pursuing his passion for mountain biking or embarking on kayak expeditions. These outdoor adventures help fuel his creativity.</image:caption>
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      <image:title>Our People - COLLEEN COUGHLIN Creative Operations Lead</image:title>
      <image:caption>With over 15 years of operational experience in building high-performing systems and driving operational excellence, Colleen brings her ability to streamline processes, optimize workflows, and implement strategic solutions to the Goodnews Creative team.  Her experience in the tech, optics, publishing, pet care, and DEI sectors cemented her unwavering belief in the value of team collaboration and fostering a positive and inclusive work environment leveraging individual strengths to achieve collective success. Having a previous life in marketing and branding, Colleen understands the power of narratives in conveying messages and connecting with audiences on a deeper level and is excited to be working with a positive content solutions studio that uses GOOD storytelling to make an impact.</image:caption>
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      <image:title>Our People (Copy) - DAVID LOPEZ ROTZETTER Founder/ CEO</image:title>
      <image:caption>While at Conde Nast, David served as Global Head of Branded Entertainment and previous to that, he built and managed Vice Media’s Global Branded Content Studio. Forward thinking and well-connected, well respected within the media and entertainment industries, David’s combination of business acumen and creative strategic and operational instinct have allowed him to build groundbreaking creative solutions for brands like Amazon, AMC (Mad Men, Breaking Bad, The Walking Dead), Absolut, AB Inbev, La Perla, Roland Mouret, PRADA, PUMA, DUREX, The Olympic Channel, and Tomorrowland to name a few…</image:caption>
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      <image:title>Our People (Copy) - KRISTIN-MARY PERICANO COO/ ATG Ventures Partner</image:title>
      <image:caption>Kristin brings over two decades of Operational Experience to Good News Creative. As a Key Member of our Senior Leadership Team, KM will oversee our Operational Strategy, growth and success. Prior to joining the Good News Team, KM was a Vice President of Operations and compliance, proprietary trading and equities sales and trading for top financial institutions such as Citi and Merrill Lynch. Kristin Mary Started her career as a compliance officer  at Goldman Sachs and currently splits her time between her work and Adjunct Professor at New York University, Integrated Marketing Masters program, teaching Competitive Strategy and Finance for Marketing Decisions.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/bfc0f158-0550-4cd6-b8dd-d70f9af8c46c/MELINA+MANASSE+-+Chief+Talent+Officer+.jpg</image:loc>
      <image:title>Our People (Copy) - MELINA MANASSE Chief Talent Officer</image:title>
      <image:caption>As Part of the GOOD NEWS Senior Executive Leadership, Melina Manasse will provide Talent Solution s and strategy to our client partners and as well as GOOD NEWS  internal team, she is a key pillar of GOOD NEWS Creative “Flex Impact”philosophy, putting the client‘s specific needs and objective at the core of its team structure instead of imposing the more traditional rigid creative agency approach. Prior to joining the GNC team, Melina founded  MKubed, a bespoke Talent Solutions firm, after nearly half a decade on the client side as the Chief Talent Officer for MacAndrews &amp; Forbes, Ronald O. Perelman's global, diversified investment and holding company in New York City. She built their in-house recruiting function from the ground up, focusing on strategic executive recruiting. Melina and her team provided best-in-class search capabilities for the company’s thirteen subsidiaries as well as the sponsor/investment arm and personally, for the Chairman and Principal. Melina has placed hundreds of professionals at all levels and across all sectors, around the world. Melina previously ran the NY division of Talenthouse.com, an international online engagement marketing platform for artists and brands. She recruited thousands of artists globally to join the platform, across Film, Photography, Design, Music and Fashion. She was also accountable for Artist/Brand Relations, and brokered dozens of high-profile partnerships for the site, propelling it from a start-up to a “go-to” creative branding platform. Prior, Melina worked for William Morris Endeavor, where she managed various accounts for high profile clients including Revlon, American Express and Project (RED). She was responsible for talent strategy, curation, new business and the activation of celebrity brand partnerships. Melina began her professional career in the hospitality sector, spending six years with the Soho House Group where she co-led the construction, development, design, staffing and opening of their flagship New York City property in the Meatpacking District. She also led sponsorship and development efforts for Soho House’s marquee events at the time, the Oscar House in Los Angeles and the Cannes Film Festival Villa in France. Thereafter, she worked for Thompson Hotels as Director of Communications.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/7ddd314a-f258-42b7-a86a-eb112b1a3132/COURTNEY+VERDIER+-+Head+Of+Strategic+Services++.jpg</image:loc>
      <image:title>Our People (Copy) - COURTNEY VERDIER Head Of Strategic Services</image:title>
      <image:caption>Former key member of CONDE NAST senior global leadership team, responsible for the strategic business and creative mapping of its commercial and go to market plan, and industry thought leadership, research and global intelligence reports. Courtney is single handedly responsible for the relaunch of Bon Appetit &amp; Epicurious, and redefined the Conde Nast Brand 360 degree, full funnel, marketing strategies, elevating awareness, consideration and consumer engagement.Courtney started her career at VOGUE, where she grew the research service business by 220% for brand partners such as Estee Lauder, LVMH, and Cartier. Courtney will be a key member of the GOODNEWS team, supporting our client partners Strategic services.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/e3171ee8-bbd2-48e0-b20f-3c2986d8f310/Czarina+Hasbani+-+Head+Of+Account+Services++.jpg</image:loc>
      <image:title>Our People (Copy) - Czarina Hasbani Head Of Account Services</image:title>
      <image:caption>Proud Nicaraguan with an unwavering work ethic, Czarina lives in NYC with her husband and four-legged son, a sweet cylinder-shaped pup named Arnold Taco.     Czarina brings 12+ years of experience working at Top tier Creative Agencies 72&amp;Sunny and Mother, where she oversaw strategic and award winning brand such as Target, Facebook, 76ers, Cheerios, Carl's Jr/Hardee's and 23andMe, managing complex and challenging creative executions and, most importantly, developing long-lasting relationships and a spotless reputation in her field.  Whether it be with clients, third-party partners, internal teams or with everyday encounters, she stands by her philosophy:  With respect, trust, and even healthy debates strong relationships pave the way to impactul and meaningful work.</image:caption>
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      <image:title>Our People (Copy) - TAYLOR MICHELLE GERARD Creative Strategy Lead</image:title>
      <image:caption>NYC-born and bred, results-driven creative content marketer. More about me? I design stickers for fun, my Animal Crossing island took me 100 hours to perfect, I’m passionate about obscurities of the mind and subcultural phenomena, and I’m cringing through writing about myself at this very moment. I’m also committed to creative excellence, persistently passionate about the details (otherwise known as what makes the design!!), and pretty obsessed with the breaking of processes and conventions that no longer serve the world we live in today. I’ve spent time working within agencies and publishers big and small across creative strategy, video and photo production, experiential, live and creator/influencer partnerships for brands, and have a decently well-rounded perspective on their inner-workings. I “cut my teeth” in footwear and streetwear marketing, and have produced and creative directed countless digital and physical activations for heavyweight brands like Timberland, Reebok, Petco, eBay, Amazon Prime Video and many more. One could say I found my steez at then-Complex Media Network property 12ozProphet where I helped to build its agency capability. But the truth is that I always loved skate culture. Prior to joining the Good News Team collective , I lead the Creative &amp; Creator (influencer to some) teams at Blue Hour Studios, the social-led affiliate agency of Horizon Media.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/be253665-a2e9-4be2-bb70-311dc2a7e51a/SIMON+SANKKARAYA+-+Executive+Creative+Director+.jpg</image:loc>
      <image:title>Our People (Copy) - SIMON SANKKARAYA Executive Creative Director</image:title>
      <image:caption>Simon brings over 3 decades of experience in the Creative field, with an holistic understanding of the creative process and omnichannel execution. As an Experienced Executive and Creative Director,  with a demonstrated history of working in the entertainment industry. Skilled in Digital Strategy, Digital Marketing, Corporate Identity, Digital Media, and User Experience (UX), he has worked with some of the top Publishers on the globe, including I-D Magazine,  VICE Media and Conde Nast, and created award winning work for world renown Brand’s such as AB Inbev, Adidas, Puma, Chanel, Red Bull to name a few….Sanky is a consumate arts and design professional with a BA focused in Graphic Design from Nottingham Trent University.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/58d18cf8-2feb-4706-922c-f1e29e969a22/REGGIE+VAN+NURDEN-+Executive+Creative+Director+.jpg</image:loc>
      <image:title>Our People (Copy) - REGGIE VAN NURDEN Executive Creative Director</image:title>
      <image:caption>Reginald is a NYC based Creative Director specializing in 360 campaigns across fashion, luxury and lifestyle brands. He began his career as an experimental filmmaker and classically trained pianist turned solo recording artist, making records as Van North. His work includes some of the top fashion , beauty and lifestyle household name such as Oscar De La Renta, Ralph Lauren, Rolant Mouret, Moncler, Hugo Boss, Prada, Lanvin, Balenciaga, Louis Vuitton, Revlon, NARS, and Hyatt Hotel Group.</image:caption>
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      <image:title>Our People (Copy) - Jordan Rein Art Director &amp; Head Of Design</image:title>
      <image:caption>Jordan Rein is a Creative/Design Director with nearly 20 years of experience working both agency-side and client-side with some of the best to ever do it. He's worked with world-class ad agencies, media companies, and tech brands like TBWA\Chiat\Day, Vice Media, Condé Nast, Peloton, Amazon, and others. GoodNews is thrilled to have Jordan join its creative leadership team and looking forward to bringing his unique perspective to complex visual and creative problems as the company takes on this exciting shared journey. When he's not creating culture he spends his time gardening and fly fishing at his home in the Catskills.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/ee73222b-ef90-4932-900b-4f2c1b6fdb6d/BRUNO+TORRE-+PRODUCTION+SERVICES+LEAD.jpg</image:loc>
      <image:title>Our People (Copy) - BRUNO TORRE Production Services Lead</image:title>
      <image:caption>Bruno Toré, a passionate cinephile, and a versatile filmmaker with over 20 years of industry craft experience, directing, producing, and Editorial. Bruno's passion for storytelling lead him to become one of the best Post production experts, honing the power of the editorial composition and process. Prior to joining the Good News Team, Bruno worked for major publsishers such as Showtime( “The Chi”),HBO, VICE MEDIA,PULSE FILMS,CONDE NAST(VOGUE,BON APP, VANITY FAIR),and MTV as well as top tier brands ( Nike,Adidas, Calvin Klein, SMIRNOFF, Absolut,Google, Samsung etc..)  A member of the Motion Pictures Editors Guild, Bruno Toré remains committed to delivering exceptional work and contributing his expertise to the ever-evolving world of film and television.   When not immersed in the editing room, Bruno can be found pursuing his passion for mountain biking or embarking on kayak expeditions. These outdoor adventures help fuel his creativity.</image:caption>
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      <image:title>Our People (Copy) - COLLEEN COUGHLIN Creative Operations Lead</image:title>
      <image:caption>With over 15 years of operational experience in building high-performing systems and driving operational excellence, Colleen brings her ability to streamline processes, optimize workflows, and implement strategic solutions to the GoodNews Creative team.  Her experience in the tech, optics, publishing, pet care, and DEI sectors cemented her unwavering belief in the value of team collaboration and fostering a positive and inclusive work environment leveraging individual strengths to achieve collective success. Having a previous life in marketing and branding, Colleen understands the power of narratives in conveying messages and connecting with audiences on a deeper level and is excited to be working with a positive content solutions studio that uses GOOD storytelling to make an impact.</image:caption>
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      <image:title>Our People (Copy) - DAVID LOPEZ ROTZETTER Founder/ CEO</image:title>
      <image:caption>David’s Brand content marketing, digital publishing, and broadcasting first hand experience working with brand partners’s unique needs and challenges, is at the core of GoodNews Creative proposition and adaptive operational structure. In his previous mandate, at RECKITT, A Top 500 Global CPG Company, serving as Global Head of Content &amp; Publishing, using his vast experience in the digital publishing industry, David led the category’s digital content transformation agenda, including its omnichannel strategy and implementation. At Condé Nast, as Global Head of Branded Entertainment, David built and led its Brand Entertainment Division. Previously, at Vice Media’s Global Brand Studio, he built a successful career in content production and operations, culminating as Head of Content Solutions &amp; Partnerships. Forward-thinking, well-connected, and respected within the media and entertainment industries, David’s combination of business acumen, creative strategic and operational instinct has allowed him to build innovative solutions for brands like Amazon, AMC (Mad Men, Breaking Bad, The Walking Dead), Absolut, AB InBev, La Perla, Roland Mouret, Prada, Puma, Durex, The Olympic Channel, and Tomorrowland to name a few…</image:caption>
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      <image:title>Our People (Copy) - KRISTIN-MARIE PERICANO COO/ ATG Ventures Partner</image:title>
      <image:caption>Kristin brings over two decades of operational experience to Goodnews Creative. As a key member of our senior leadership team, KM will oversee our operational strategy, growth and success. Prior to joining the Goodnews Team, KM was a Vice President of Operations and Compliance, proprietary trading and equities sales and trading for top financial institutions such as Citi and Merrill Lynch. Kristin Mary started her career as a compliance officer at Goldman Sachs and currently splits her time between her work and adjunct professorship at New York University, Integrated Marketing Masters program, teaching Competitive Strategy and Finance for Marketing Decisions.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/bfc0f158-0550-4cd6-b8dd-d70f9af8c46c/MELINA+MANASSE+-+Chief+Talent+Officer+.jpg</image:loc>
      <image:title>Our People (Copy) - MELINA MANASSE Chief Talent Officer</image:title>
      <image:caption>As part of the Goodnews senior executive leadership, Melina Manasse provides talent solutions and strategy to our client partners, as well as the Goodnews internal team; she is a crucial contributor to Goodnews Creative “Flex Impact” approach, putting the client‘s specific needs and objective at the core of its bespoke talent team structure. Before joining the team, Melina founded  MKubed, a specialized talent solutions firm, after nearly half a decade on the client side as the Chief Talent Officer for MacAndrews &amp; Forbes, Ronald O. Perelman's global, diversified investment and holding company in New York City where She built their in-house recruiting function from the ground up, focusing on strategic executive recruiting. Melina previously ran the NY division of Talenthouse.com, an international online engagement marketing platform for artists and brands. She recruited thousands of artists globally to join the platform across film, photography, design, music, and fashion. Melina also worked for William Morris Endeavor, managing various accounts for high-profile clients, including Revlon, American Express, and Project (RED). She was responsible for talent strategy, curation, new business, and the activation of celebrity brand partnerships. Melina began her professional career in the hospitality sector, spending six years with the Soho House Group, where she co-led the construction, development, design, staffing, and opening of their flagship New York City property in the Meatpacking District. She also led sponsorship and development efforts for Soho House’s marquee events at the time, the Oscar House in Los Angeles and the Cannes Film Festival Villa in France.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/7ddd314a-f258-42b7-a86a-eb112b1a3132/COURTNEY+VERDIER+-+Head+Of+Strategic+Services++.jpg</image:loc>
      <image:title>Our People (Copy) - COURTNEY VERDIER Head Of Strategic Services</image:title>
      <image:caption>Former key member of Condé Nast senior global leadership team, responsible for the strategic business and creative mapping of its commercial and go-to-market plan, and industry thought leadership, research and global intelligence reports. Courtney is single handedly responsible for the relaunch of Bon Appétit &amp; Epicurious, and redefined the Condé Nast brand 360 degree, full funnel, marketing strategies, elevating awareness, consideration and consumer engagement. Courtney started her career at VOGUE, where she grew the research service business by 220% for brand partners such as Estee Lauder, LVMH, and Cartier. Courtney is a key member of the Goodnews team, supporting our client partners’ strategic needs.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/e3171ee8-bbd2-48e0-b20f-3c2986d8f310/Czarina+Hasbani+-+Head+Of+Account+Services++.jpg</image:loc>
      <image:title>Our People (Copy) - Czarina Hasbani Head Of Account Services</image:title>
      <image:caption>Proud Nicaraguan with an unwavering work ethic, Czarina lives in NYC with her husband and four-legged son, a sweet cylinder-shaped pup named Arnold Taco.     Czarina brings 12+ years of experience working at top tier creative agencies 72andSunny and Mother, where she oversaw strategic and award winning brands such as Target, Facebook, 76ers, Cheerios, Carl's Jr/Hardee's and 23andMe, managing complex and challenging creative executions and, most importantly, developing long-lasting relationships and a spotless reputation in her field.  Whether it be with clients, third-party partners, internal teams or with everyday encounters, she stands by her philosophy:  With respect, trust, and even healthy debates strong relationships pave the way to impactful and meaningful work.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/c5125a58-090c-4f00-9261-e2af50769b42/TAYLOR+MICHELLE+GERARD-+CREATIVE+STRATEGY+LEAD.jpg</image:loc>
      <image:title>Our People (Copy) - TAYLOR MICHELLE GERARD Head of Creative Strategy</image:title>
      <image:caption>NYC-born and bred, results-driven Creative Content Marketer. More about me? I design stickers for fun, my Animal Crossing island took me 100 hours to perfect, I’m passionate about obscurities of the mind and subcultural phenomena, and I’m cringing through writing about myself at this very moment. I’m also committed to creative excellence, persistently passionate about the details (otherwise known as what makes the design!!), and pretty obsessed with the breaking of processes and conventions that no longer serve the world we live in today. I’ve spent time working within agencies and publishers big and small across creative strategy, video and photo production, experiential, live and creator/influencer partnerships for brands, and have a decently well-rounded perspective on their inner-workings. I “cut my teeth” in footwear and streetwear marketing, and have produced and creative-directed countless digital and physical activations for heavyweight brands like Timberland, Reebok, Petco, eBay, Amazon Prime Video and many more. One could say I found my steez at then-Complex Media Network property 12ozProphet where I helped to build its agency capability. But the truth is that I always loved skate culture. Prior to joining the Goodnews Team collective, I lead the Creative &amp; Creator (influencer to some) teams at Blue Hour Studios, the social-led affiliate agency of Horizon Media.</image:caption>
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      <image:title>Our People (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/58d18cf8-2feb-4706-922c-f1e29e969a22/REGGIE+VAN+NURDEN-+Executive+Creative+Director+.jpg</image:loc>
      <image:title>Our People (Copy) - REGGIE VAN NURDEN Executive Creative Director</image:title>
      <image:caption>Reginald is a NYC based Creative Director specializing in 360 campaigns across fashion, luxury and lifestyle brands. He began his career as an experimental filmmaker and classically trained pianist turned solo recording artist, making records as Van North. His work includes some of the top fashion, beauty and lifestyle household names such as Oscar De La Renta, Ralph Lauren, Roland Mouret, Moncler, Hugo Boss, Prada, Lanvin, Balenciaga, Louis Vuitton, Revlon, NARS, and Hyatt Hotel Group.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/2fd76404-704b-424f-ba48-a328bc51abe9/Jordan+Rein+-+Art+Director+%26+Head+Of+Design.jpg</image:loc>
      <image:title>Our People (Copy) - Jordan Rein Art Director &amp; Head Of Design</image:title>
      <image:caption>Jordan Rein is a Creative/Design Director with nearly 20 years of experience working both agency-side and client-side with some of the best to ever do it. He's worked with world-class ad agencies, media companies, and tech brands like TBWA\Chiat\Day, Vice Media, Condé Nast, Peloton, Amazon, and others. Goodnews is thrilled to have Jordan join its creative leadership team and looking forward to bringing his unique perspective to complex visual and creative problems as the company takes on this exciting shared journey. When he's not creating culture he spends his time gardening and fly fishing at his home in the Catskills.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/648f082ff0a27663c6945269/e51e8f03-1065-4c5d-9345-a0f459d1ab99/BRUNO+TORRE-+PRODUCTION+SERVICES+LEAD.jpg</image:loc>
      <image:title>Our People (Copy) - BRUNO TORé Production Services Lead</image:title>
      <image:caption>Bruno Toré, a passionate cinephile, and a versatile filmmaker with over 20 years of industry craft experience, directing, producing, and editorial. Bruno's passion for storytelling led him to become one of the best post production experts, honing the power of the editorial composition and process. Prior to joining the Goodnews Team, Bruno worked for major publishers such as Showtime(“The Chi”), HBO, Vice Media, Pulse Films, Condé Nast(VOGUE, BON APP, VANITY FAIR), and MTV as well as top tier brands (Nike, Adidas, Calvin Klein, SMIRNOFF, Absolut, Google, Samsung etc..). A member of the Motion Pictures Editors Guild, Bruno Toré remains committed to delivering exceptional work and contributing his expertise to the ever-evolving world of film and television.   When not immersed in the editing room, Bruno can be found pursuing his passion for mountain biking or embarking on kayak expeditions. These outdoor adventures help fuel his creativity.</image:caption>
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      <image:title>Our People (Copy) - COLLEEN COUGHLIN Creative Operations Lead</image:title>
      <image:caption>With over 15 years of operational experience in building high-performing systems and driving operational excellence, Colleen brings her ability to streamline processes, optimize workflows, and implement strategic solutions to the Goodnews Creative team.  Her experience in the tech, optics, publishing, pet care, and DEI sectors cemented her unwavering belief in the value of team collaboration and fostering a positive and inclusive work environment leveraging individual strengths to achieve collective success. Having a previous life in marketing and branding, Colleen understands the power of narratives in conveying messages and connecting with audiences on a deeper level and is excited to be working with a positive content solutions studio that uses GOOD storytelling to make an impact.</image:caption>
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